Idea Generation and Business Model Development
Assessment 2 Idea Generation and Business Model Development Task Description The objective of this individual assessment submission is to learn how to develop your own business idea, complemented by research and observational insights that detail why the need is compelling. Please submit a 1500-word business report of your idea, a detailed business model (BM) canvas, discussion of the interrelationships among the BM components that are essential to success, critical risks and assumptions, and overall feasibility. The business model canvas must be discussed in the report and included as an appendix. The assessment criteria are detailed below. Length: 1500-words Format: Business Report Business Model Canvas format: From Osterwalder & Pigneur (2010) Referencing Style: American Psychological Association (APA) Submission Instructions: Please submit online via Moodle Weighting: 30% Assessment Criteria: ...