International Business

COURSEWORK QUESTION

Choose an example of company which involved in international business activities.  The example of the company may be in any ‘host’ country.  Complete EACH of the following tasks in relation to your chosen example.  Your answers to these tasks should be incorporated into a single report (see notes for guidance) and should be word-processed. 

Assignment Tasks

1. Provide a brief outline of your chosen example of international company, including background information on the company, its country of origin and the nature and location of its foreign investment. (10 marks)

2.     Analyze the positive and negative impact which occur based on the changing of international environment.(20 marks)

3.     Discuss about the issue of globalization and linked it with the company that has been chosen.(20 marks)

4.     Identify the development issues (causes and problems of development, emerging economies, fair trade and labor standards, and etc.) that will affect the company. (20 marks)

5. Suggest any existing or new strategy that will increase the international competitiveness (the concept in relation to firm and country). (15 marks)

Credit will also be given for the quality of your explanation and presentation, including your style of writing, spelling and grammar, layout and attention to referencing, bibliography etc. (15 marks)

Notes for Guidance

1. Your report should contain a balance of theoretical material/understanding of concepts, up-to-date information and application of this material to the example of FDI in question, as appropriate.  Answers which are purely textbook-based will not adequately answer the questions.  Equally, answers which are purely descriptive and contain little understanding of the issues involved will not be sufficient.

2.  Your answers to each of the tasks should be carefully presented in the form of a report. The term ‘report’ may be interpreted fairly loosely to mean a concisely written document, divided into sections with appropriate sub-headings, which has an introduction and conclusion  and is easy to follow.  It is not necessary to use prescriptive headings such as ‘terms of reference’, ‘procedure’, ‘findings’ etc.  As this is a general type of  report  (without a specific recipient), your own subject headings may be more appropriate.

3.  Clear, neat presentation is important. Your report should also be word-processed.  Take care with spelling, punctuation and grammar. These can easily spoil an otherwise well-presented report.

4. Your report should contain a reference to indicate the sources used and, if quotations, statistics, terms, diagrams, etc. are taken directly from published sources, These sources should be properly referenced.

6. Beware of plagiarism!  Using all or part of another person’s work is clearly unacceptable. Equally, using textbooks or articles too closely, without proper referencing, is not permissible.

7. When selecting an example of international company, choose one which offers plenty of scope and about which there is sufficient information readily available. Examples of companies involved in FDI can be found in the following industries: motor manufacturing, steel, electrical and electronic goods, chemicals, oil, retailing, banking, IT services and software, financial services, civil aviation, soft drinks, brewing, confectionery, travel and tourism, utilities and a number of other industries.

8. Possible sources of information include books, academic and professional journals, quality newspapers, and a large variety of websites (though remember that some websites are more reliable than others).  Avoid referencing Wikipedia as this is not always a reliable source.

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