Entrepreneurship Theory and Practice

 

Module:                    Entrepreneurship Theory and Practice (MD4044)

Academic Year:  2020 – 2021 Academic year

Semester:                 Two (2)

Program of Study:  Master of Business Administration

Formative Assessment

This is an INDIVIDUAL written assignment, worth 50% of the overall module mark.

Assignment 2 of 2	INDIVIDUAL written assignment
Weighting for module	50%
Format	MS word file
Marking	Individual marking
Grades	Gradeband (see BlackBoard): pass = 50% and above
Research	Present references as required to support your narrative

 

Task: Attempt a discussion of the similarities and differences between the Discovery and Creation View on the nature of entrepreneurial opportunities. Consider using relevant example(s) to support your discussion

Question 1a;Evaluate the Creation and Discovery contexts of entrepreneurial opportunities.

Question 1a Contd.; As part of your evaluation, discuss any three (3) firm-level capabilities/strategies that can be used in the effective exploitation of opportunities. [hint: firm-level capabilities may include; marketing/market orientation, collaborations/alliance formation, networking, technological etc].

(Suggested word count: 1500) Allocation of marks for this question: 70% of 100%

Question 1b.  Consider the five (5) dimensions of entrepreneurial orientation (see, Lumpkin and Dess, 1996). Reflect on the extent to which your attitudes and behaviours are consistent with any three (3) of these dimensions. [hint:use the references given in lectures on the dimensions of EO and reflection.Also consider the business models discussed].

Theory assessment for Semester 2

Marking rubric and grading

 

Area of assessment/Grading	70+	60 – 69	50 – 59	< 50
Evaluate the Creation and Discovery contexts of entrepreneurial opportunities	Creative and insightful evaluation of the two views of entrepreneurial opportunities with an authoritative distinction and similarities between opportunity creation and discovery. Clear evidence of excellent readings and use of justifiable examples and illustration.	The report shows fluent and thorough discussions of the differences and similarities between the creation view and discovery view of entrepreneurial opportunities. There are thoughtful examples as part of the evaluation.	The report offers a clear discussion of the differences and similarities between opportunity creation and discovery view of entrepreneurial opportunities. There is satisfactoryuse of relevant examples.	The report offers an inadequate discussion of the differences and similarities between opportunity creation and discovery view of entrepreneurial opportunities. There is limiteduse of relevant examples.
Area of assessment/Grading	70+	60 – 69	50 – 59	< 50
As part of your evaluation, discuss any three (3) firm-level capabilities/strategies that can be used in the effective exploitation of opportunities. [hint: firm-level capabilities may include; marketing/market orientation, collaborations/alliance formation, networking, technological	The report clearly articulates what opportunity exploitation is and has given an insightful account of the various forms or examples of opportunity There is an excellent link of how firm level strategies/capabilities can aid in the effective exploitation of opportunities. There is a persuasive use of relevant examples.	The report offers a fluent explanation of what opportunity exploitation is and confidently states some relevant examples of opportunity exploitation There is a thoughtful link of how the selected strategies/capabilities can aid in the effective exploitation of opportunities. There is thoughtful use of examples to support the discussion.	The report offers a clear explanation of what entrepreneurial opportunity exploitation is and accurately uses examplesof opportunity exploitation. There is an accurate link of how the selected strategies/capabilities can aid in the exploitation of opportunities. There is satisfactory use of examples.	The report offers an inadequate explanation of what entrepreneurial opportunity exploitation is and accurately uses examplesof opportunity exploitation. There is an insufficient link of how the selected strategies/capabilities can aid in the exploitation of opportunities. There is incomplete use of examples.
Area of assessment/Grading	70+	60 – 69	50 – 59	< 50
Consider the five (5) dimensions of entrepreneurial orientation (see, Lumpkin and Dess, 1996). Reflect on the extent to which your attitudes and behaviours are consistent with any three (3) of these dimensions.	Insightfuldescription of the five dimensions of EO as shown in Lumpkin and Dess, (1996). The selected 3 dimensions are authoritatively linked to the students’ experiences. The reflection is detailed and back by a critical analysis of personal relevant examples and instances.	Thoughtful description of the five dimensions of EO as shown in Lumpkin and Dess, (1996). The selected 3 dimensions linked to the students’ experiences. The reflection is thoughtful, with confident use of relevant personal examples and instances.	Clear and accurate description of the five dimensions of EO. Satisfactory reflection on the selected dimensions relative to the students’ experiences. Coherent use of relevant personal examples and instances.	Insufficient and inadequate description of the five dimensions of EO. Satisfactory reflection on the selected dimensions relative to the students’ experiences. Incomplete descriptive use of relevant personal examples and instances.

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